Cerebra Announces Social Business Africa 2013

Last year we hosted the incredibly successful Social Business Summit at the Holiday Inn in Sandton. This year we’re taking the conference to a whole new level, bringing out global thought-leader Dion Hinchcliffe as our keynote speaker, and expanding the programme to include five practical workshops on the topics of social leadership, social marketing, social technology, social governance and law and social analytics.

We’re calling the conference Social Business Africa as a reflection of our ongoing commitment to providing well-researched insights into social business developments across the continent. If the term “social business” is still a little confusing, we define it as the application of social platforms (e.g. Facebook, Twitter, LinkedIn, etc.) and social principles (e.g. Authenticity, crowdsourcing, collaboration, sharing, etc.) to all facets of the enterprise in order to understand, engage and activate a constantly evolving workforce and consumer market. You can also check out the posts I wrote on the subject of social business recently here and here.

We will also be sharing invaluable insights at the event that we’ve gathered from our partnership with Fuseware on the Cerebra Social Business Africa Report – a in-depth look into how the Top 200 Companies on the African continent are using social media to engage their customers, and social collaboration tools to connect their staff. This report will soon be available for purchase on the Cerebra website, but conference attendees will receive a free executive summary!

This event is one not to be missed, and if the success of last year’s event is anything to go by, it will be incredibly valuable. If you’d like to book your ticket (they’re selling fast), pay a visit to www.socialbusinessafrica.com now!

What Clients Say...

Mike is irritatingly good at public speaking. Irritating because he has an uncanny ability to read the audience and pitch the content and tone at exactly the right level. Irritating because he delivers profound insights in a common-sense manner, and because his wry sense of humour makes each presentation more like a chat with a mate than a lecture.

I saw Mike speak at IMC Conference, Johannesburg 2013.

Mike is a one of the most insightful people in the industry I’ve had the pleasure to work with. Not only does he have a global perspective on social media, marketing, and business that is compelling, but he has clearly made it actionable in South Africa. It was terrific to work with him and his team to help deliver Social Business Africa 2013.

I saw Mike speak at SBA 2013.

Accenture had to opportunity to collaborate with Mike on an engaging panel discussion on Digital Disruption as part of the inaugural Social Media Week 2014. Mike’s expert opinion on Social Media / Digital and its implications for businesses and government as they seek to remain relevant in this digital era was extremely well received!

I saw Mike speak at Social Media Week.