CheapHumanHearts4Sale.com!?
I nearly had yet another serious car accident this morning as a sign on a silver Telcoline bakkie (pick-up) next to me caught my eye, the content of which nearly sent me careening into the barrier from shock…
I had to take a pic and subsequently ignored the hoots and swearwords in all eleven official languages from the cars behind me as I slowed down and maneuvered through the traffic to get a decent shot.
www.cheaphumanhearts4sale.com!? At first I was gobsmacked. I didn’t know whether to laugh or cry. Here’s why:
Then I clicked on one of the links and hey presto – sense…
This screen takes me straight to the Heart Foundation’s website.
A clever, engaging, viral campaign. I only wish more companies would think as innovatively as the Heart Foundation does.
