Monthly Archives: November 2006
Nov06
09
Posted in Random Thoughts
Mastering the Three Worlds of Information Technology
Andrew McAfee’s latest Harvard Review contribution
(tags: IT technology business enterprise2.0)
Cognitive Edge: Communities of Practice
Dave Snowden on Communities of Practice
(tags: socialsoftware km knowledgemanagement)
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Nov06
08
Posted in Life, etc., Web 2.0 and Social Media
Job + Spam = Jam.
A couple weeks back I was enjoying a cup of coffee with yet another unusually smart (but in this case nice) person - Guy Lundy.
I can’t remember how we got there but somewhere in the course of our convo Guy alluded to the fact that he is [...]
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Nov06
08
Posted in Marketing, Advertising and Branding, Web 2.0 and Social Media
My esteemed blogging mate Rafiq has kindly informed me that Stork (yes, the margarine guys) are airing an ad that (according to Rafiq) has a housewife baking and stuff with Stork products while EVANGELISING BLOGGING at the same time! Wow!
Either Rafiq is taking the mickey or Stork are doing something very interesting. I’ve [...]
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Nov06
06
Posted in Web 2.0 and Social Media
When you decide to blog, if you’re not already a blogger, see a pool man.
What!?
Well I have this saying - “if you want to build a pool, get a pool man”. It’s a saying closely related to Josh Hallett’s “Just because you can doesn’t mean you should”.
I see time and time again non-techies keen [...]
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Nov06
05
Posted in Marketing, Advertising and Branding, South Africa
Hee hee. A smart guy in Cape Town called Willem van Rensburg has invented a very slick condom / condom package combination - he’s aptly called his brainchild Pronto Condoms.
Not only is the product itself pretty innovative and original, but the marketing campaign is equally as brilliant. Willem’s produced two short video clips [...]
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Nov06
05
Posted in Marketing, Advertising and Branding, Web 2.0 and Social Media
Dave (and others) have been raving about Joe Jaffe’s new company crayon.
Crayon is a ‘new marketing’ company made up of some serious talent - leading thinkers in Web 2.0 and cutting edge marketing concepts (Shel Holtz, Neville Hobson, etc.). They came up with the very original (and superbly cost effective) idea of [...]
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Nov06
05
Posted in Marketing, Advertising and Branding
I just don’t get it. I don’t get why companies (and in some cases individuals) are so dreadfully scared of customer feedback.
Let me give you some background… I’ve just posted about BMW’s Auto Africa blog, and Wezzo was first to comment, suggesting that BMW probably wasn’t expecting so much negative feedback [...]
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Nov06
05
Posted in Marketing, Advertising and Branding, South Africa
Scott Gray, a fellow wannabe geek and pseudo-techie employed at BMW, sent me an IM a week or so back with a link to www.bmwautoafrica.co.za - the ‘official blog of BMW South Africa at Auto Africa 2006‘.
Scott has been doing some awesome stuff at BMW since joining them as online media manager interactive [...]
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Nov06
05
Posted in Marketing, Advertising and Branding, Web 2.0 and Social Media
Whether in response to my previous rant or by sheer coincidence, you are indexing my posts again.
Thanks either way. When are you going to start charging me?
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Nov06
04
Posted in Web 2.0 and Social Media
I am in limbo. Purgatory. That place between utter joy and utter frustration. I have discovered CNET TV (ok, so I may be slow on the uptake and you’re all indulging in it already but I think it’s pretty special).
CNET TV is about the slickest interface I’ve seen yet for processing premium [...]
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