Content on the Fly
By reading the first three or four post on this page, you can get a pretty clear idea of what my blog is about. If you read on and explore a bit, you’ll start to understand what I do and how I do it. If you explore further you’ll discover where I get my ideas from, who I interact with, how I learn and what I read. This blog, albeit fairly young, is a window to understanding how I live, work and play and has become for many a source of valuable information and sometimes even inspiration.
Blogging, for me, is life on the the fly. Quick, energetic bursts of information and aggregation that help me tell my story but also organise my thoughts and open up collaborative opportunities with like-minded beings. It is this emergent dynamic that drives my enthusiasm for the integration (important term) of social software tools in the enterprise.
According to a recent McKinsey report, up to 40% of business is ‘ad hoc’ – unprescriptive, intuitive, mobile, fluid – or as McKinsey terms it “Tacit business interaction”. For those of you who, like me, really liked the sound of ‘tacit’ upon first hearing the term but had no clue what it meant, tacit (and in this case specifically tacit knowledge) is defined in Wikipedia as such:
By definition, tacit knowledge is not easily shared. One of Polanyi’s famous aphorisms is: “We know more than we can tell.” Tacit knowledge consists often of habits and culture that we do not recognize in ourselves. In the field of knowledge management the concept of tacit knowledge refers to a knowledge which is only known to you and hard to share with someone else, which is the opposite from the concept of explicit knowledge.
It is with this in mind that the likes of Rod Boothby and Dion Hinchcliffe are pioneering new thinking with regards to the possible benefits of using social software to help facilitate, validate and measure the tacit component of modern business (which traditionally gets lost in emails, documents splashed over numerous shared folders and dodgy intranets).
SandHill.com (thanks Dave) recently released and editorial titled The Birth of Enterprise 2.0 in which they explore some of the pro’s and con’s of integrating social software into existing enterprise software architecture (I think it’s all about integration and not replacement).
I’m convinced there is enormous value in the concept of ‘Enterprise 2.0′, once we get past the hype. There is an element of fear we need to overcome and the overwhelming reality that a stack of money has been spent on software that has not delivered on it’s promise(s).
From the SandHill.com article:
Enterprise 2.0 is more than just Web 2.0 for business. Enterprise computing is far more complex than personal computing. It includes legacy environments, innumerable vendors, mismatched data sources, stringent regulations and far flung users. While Web 2.0 can deliver genuine advantages for both business users and consumers, the real “Enterprise 2.0″ will encompass a far broader and more complex vision.
Enterprise 2.0 is the synergy of a new set of technologies, development models and delivery methods that are used to develop business software and deliver it to users.
Interesting and exciting times…